Final answer:
Associates are expected to stop personal conversations to prioritize customer service when a guest is present. This ensures that guests feel valued and receive the associates' full attention.
Step-by-step explanation:
Associates should stop all personal conversations whenever a guest is present. This is an important aspect of providing excellent customer service, as it ensures that the associates are ready to assist and pay full attention to the guest's needs. Conversations that are private, important, or confidential might not necessarily affect the guest's experience directly, but personal conversations could make the guest feel unimportant or ignored. This is a common practice in businesses to maintain professionalism and ensure that the focus remains on the guest's needs.