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Which of the following is not advantage when purchasing a franchise?

a) Obtain a proven concept
b) National name recognition
c) National advertising support
d) Sensitivity to menu items for local clientele

1 Answer

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Final answer:

The correct answer is d) Sensitivity to menu items for local clientele. When purchasing a franchise, advantages include obtaining a proven concept, national name recognition, and national advertising support.

Step-by-step explanation:

The correct answer is d) Sensitivity to menu items for local clientele.

When purchasing a franchise, there are many advantages, but sensitivity to menu items for local clientele is not one of them. This option implies that the franchise may not be able to adapt the menu to suit the preferences and tastes of the local customers, which can lead to poor sales and customer dissatisfaction.

On the other hand, the advantages of purchasing a franchise include obtaining a proven concept, national name recognition, and national advertising support. These factors help to increase the chances of success and profitability for the franchisee.

User Joky
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