Final answer:
A seller of goods can reassure a buyer with imperfect information by providing detailed product descriptions, customer reviews, and guarantees or return policies.
Step-by-step explanation:
In order to reassure a buyer who is faced with imperfect information, a seller of goods can employ several strategies. One way is to provide detailed product descriptions and specifications, including information about the features, benefits, and potential uses of the product. Another way is to offer customer reviews and testimonials, allowing potential buyers to see feedback from previous customers. Additionally, a seller can offer guarantees, warranties, or return policies to instill confidence in the buyer.