Final answer:
When a customer wants a brand that you do not carry, listen to the customer, offer alternatives, and provide exceptional customer service.
Step-by-step explanation:
When a customer wants a brand that you do not carry, it is important to handle the situation tactfully and find a solution that satisfies the customer. Here are some steps to handle this situation:
- Listen to the customer: Give the customer the opportunity to explain why they want that specific brand and what they are looking for.
- Offer alternatives: Suggest similar or comparable products that you do carry which meet the customer's needs.
- Provide exceptional customer service: Go above and beyond to ensure that the customer feels valued and satisfied with the alternatives provided. Offer assistance in finding the desired product at another retailer if necessary.