Final answer:
Malik should ensure that his pizza and pasta chain's vision statement is inspiring to organization members, forward-looking, and reflects the company’s aspirations. It should not be kept private and should involve upper management in its development.
Step-by-step explanation:
When creating a vision statement for a pizza and pasta chain, Malik should keep several things in mind. The vision statement is a strategic tool, which means that its intent is primarily to inspire and provide direction rather than focus on the financials. Therefore, the correct answer is that the vision statement should be inspiring to organization members.
A good vision statement should be forward-looking, motivating, and reflective of the company's aspirations and core values. It should articulate a desirable future for the company and serve as a guide for setting goals and strategies. Moreover, it should be succinct and easily understood by all stakeholders of the company including employees, managers, and customers.
It is not recommended to keep the vision statement private (option a) because it is essential for aligning and motivating everyone involved with the company. While lower-level management can offer inputs, the development of the vision statement typically involves upper management and key stakeholders (option b). While financial success is important, it shouldn't be the main thrust of the statement (option c), since a vision statement is broader and encapsulates the essence of what the company aspires to achieve beyond just financial performance.