Final answer:
The example given is an example of a qualitative approach, which involves gathering insights and understanding through methods like interviews.
Step-by-step explanation:
The example given in the question is an example of a qualitative approach.
Representatives of a multinational firm seeking an interview with local government leaders in the Department of Commerce in Argonia are aiming to gain insights and understanding about the types of policies that are likely to be implemented. This involves qualitative data gathering and analysis, such as conducting interviews and gathering opinions and perspectives.
Unlike a quantitative approach which focuses on numerical data and statistical analysis, the qualitative approach emphasizes understanding and interpretation of non-numerical data, such as interviews, observations, and open-ended survey responses.