Question

A sales associate observes a customer browsing a rack of men's suits. How should the associate approach the customer?

a. I see you are interested in our suits.
b. The blue suits are very popular. You take a size 40 regular, right?
c. We have some favorite fabric and pattern choices. What colors do you prefer?
d. I have some great suits on sale. May I show you a few?

Answer 1

The sales associate should approach the customer by asking about their fabric and pattern choices, and what colors they prefer. The answer is option C.

Step-by-step explanation:

The sales associate should approach the customer by using 'We have some favorite fabric and pattern choices. What colors do you prefer?' This approach allows the sales associate to engage the customer in a conversation and gather information about their preferences.

By asking what colors the customer prefers, the associate can then guide the customer towards suits that match their taste and style. This approach shows that the associate is attentive to the customer's needs and can provide personalized assistance.

Furthermore, it allows the customer to feel involved in the decision-making process and helps in building a positive customer-sales associate relationship.