Final answer:
The statement that negatively phrased and directive questions generate meaningful responses is false; neutral or open-ended questions are more effective for unbiased insights.
Step-by-step explanation:
Asking negatively phrased questions that are directive in nature is often not recommended for generating meaningful responses from customers. This approach can lead to confirmation bias where the response is influenced by the negative connotation of the question. Instead, neutral or open-ended questions that do not suggest a right or wrong answer are more effective in eliciting honest and insightful answers.
The statement: Asking negatively phrased questions that are directive in nature helps in generating meaningful responses from customers, is False. Directive questions may limit the customer's responses and can introduce the researcher's biases, which does not aid in collecting candid feedback.