Final answer:
In Roman society, women were encouraged to take care of their physical appearance, with some using cosmetics and makeup. The use of makeup faced both positive and negative views, and women were often criticized regardless of whether they used cosmetics or not.
Step-by-step explanation:
In Roman society, physical appearance was highly valued, and women were encouraged to take care of their beauty. While some had natural beauty, others used cosmetics, clothing, and makeup to enhance their appearance. Women who didn't use makeup were often considered unattractive, while those who did were criticized for being vain. The use of cosmetics by women faced both positive and negative views, with some men condescending towards it. The beauty industry also played a role in promoting the use of makeup through marketing strategies.