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Indicate which items are on sale and offer to show them to the customer.
1) Yes
2) No

1 Answer

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Final answer:

A seller can reassure a buyer facing imperfect information by providing accurate product information, offering guarantees or warranties, and sharing customer reviews.

Step-by-step explanation:

When a buyer is faced with imperfect information, a seller can reassure them in several ways:

  1. Providing accurate and detailed product information: The seller can offer clear descriptions, specifications, and features of the product to address any doubts or uncertainties the buyer might have.
  2. Offering guarantees and warranties: The seller can provide assurances such as money-back guarantees or warranties to alleviate the buyer's concerns about product quality or performance.
  3. Sharing customer reviews and testimonials: The seller can share positive reviews and testimonials from satisfied customers to build trust and show that others have had a positive experience with the product.
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