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What is the term used to describe a proactive, systematic collection and review of internal and external information about events, trends, and expectations?

1) Data analysis
2) Market research
3) Competitive intelligence
4) Strategic planning

1 Answer

2 votes

Final answer:

Competitive intelligence is the term used to describe a proactive, systematic collection and review of internal and external information about events, trends, and expectations.

Thus, the correct option is 3.

Step-by-step explanation:

The term used to describe a proactive, systematic collection and review of internal and external information about events, trends, and expectations is competitive intelligence.

Competitive intelligence involves gathering and analyzing data from various sources to gain insights into competitor activities and market trends. It helps businesses make informed decisions and stay ahead in the market.

Therefore, the correct option is 3) Competitive intelligence.

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