Final answer:
Efficiency and effectiveness are important for small, start-up companies. Andrew's schedule may be efficient, but it lacks effectiveness as he is not getting the desired grades.
Step-by-step explanation:
Efficiency and effectiveness are two important factors for the success of small, start-up companies. Efficiency refers to how well resources are utilized to minimize waste and maximize productivity. Effectiveness, on the other hand, focuses on achieving the desired outcomes or goals. In the example given, Andrew developed a schedule to minimize his study time while still getting good grades. However, if he is not achieving the desired grades, it indicates a lack of effectiveness in his approach.