232k views
5 votes
Consider the advantages of calling the bike race "the Little 500." Which of the following is a benefit to IU as a result of this name?

a. Increased confusion among students.
b. Enhanced recognition of the bike race.
c. Decreased participation in the race.
d. Negative impact on IU's reputation.

1 Answer

3 votes

Final answer:

Choosing the name 'Little 500' for the bike race at IU boosts the event's recognition and links it to a larger, well-known race, positively impacting the university's tradition and drawing attention to campus life.

Step-by-step explanation:

The Little 500 is a renowned collegiate bike race held annually at Indiana University (IU). Naming the event the 'Little 500' is notably beneficial because it correlates with enhancing IU's tradition and spirit, rather than causing confusion, reducing participation, or negatively impacting the university's reputation.

When it comes to branding and event recognition, a unique name like the 'Little 500' helps in creating distinctive identity which aids in drawing attention to IU's vibrant campus life and traditions. The moniker alludes to the famous 'Indianapolis 500,' which is a professional car race, thereby elevating the collegiate event's prestige by association. This, in turn, can encourage both local community involvement and attract spectators and participants nationwide, highlighting the vitality and engagement of the student body.

The final answer: b. Enhanced recognition of the bike race.

User Anas EL KORCHI
by
7.5k points