Final answer:
To earn the right to recommend a product, having rapport and a genuine interest in the guest's sleep needs is important.
Step-by-step explanation:
To earn the right to recommend a product, it is important to have rapport and a genuine interest in the guest's sleep needs. This helps establish trust and credibility with the customer. By building a strong rapport and showing genuine interest, the salesperson can better understand the customer's needs and make appropriate recommendations.