Final answer:
A seller of goods can reassure a possible buyer who is faced with imperfect information by providing accurate product information, offering a satisfaction guarantee, and sharing customer reviews.
Step-by-step explanation:
When a buyer is faced with imperfect information, a seller can reassure them in several ways:
- Providing accurate and detailed product information, such as specifications, features, and dimensions, to help the buyer make an informed decision.
- Offering a satisfaction guarantee or a return policy, which gives the buyer the confidence that they can return the item if it doesn't meet their expectations.
- Sharing customer reviews and testimonials, which can give the buyer insights into other people's experiences with the product.