Final answer:
Networking is a cost-effective method for marketing oneself, important for accessing the hidden job market, and involves activities like social media engagement, interviews, and events. Creating a networking business card can bolster your professional image.
Step-by-step explanation:
The correct answer to the question “One advantage of networking as a way of marketing yourself is that networking is the ONLY” is B) Cost-effective method. Networking is indeed a cost-effective method for marketing yourself since it typically involves less monetary investment compared to other marketing strategies. Creating a networking business card is an example of an effective tool that reflects a professional image and facilitates the exchange of contact information with potential employers or leads.
Moreover, networking is key for accessing the ‘invisible or hidden job market’, which cannot be reached merely by submitting a resume and cover letter or through interviews. Activities like engaging on social media, participating in informational interviews, and attending professional events are essential networking strategies that can unlock new employment opportunities.
In addition, a strategic job search action plan should involve leveraging your existing network to make industry-related contacts and to expand on employment opportunities. Keeping a variety of job search approaches active and being engaged are crucial for discovering more job prospects.