Question

What feature allows a user to group campaigns within a specific marketing program or initiative?

Option 1: Campaign lists
Option 2: Campaign hierarchy
Option 3: Campaign influence
Option 4: Campaign members

Answer 1

The feature that allows a user to group campaigns within a specific marketing program or initiative is Campaign hierarchy.

Step-by-step explanation:

The feature that allows a user to group campaigns within a specific marketing program or initiative is Campaign hierarchy.

This feature organizes campaigns in a hierarchical structure, where campaigns can be grouped under a main campaign or initiative.

For example, a marketing program can have multiple initiatives, and each initiative can have multiple campaigns associated with it. Campaign hierarchy helps in managing and organizing campaigns effectively.