Final answer:
A deep focus on defining a new product and bringing it to market can lead to a lack of awareness of significant dependencies on the supply chain and distribution channels.
Step-by-step explanation:
The statement is True. When a company is solely focused on developing and launching a new product, they may overlook the importance of considering how their supply chain and distribution channels will support the product's success.
For example, a company that creates a new electronic device may put all of their efforts into perfecting the design and features of the product.
However, if they fail to establish reliable suppliers for necessary components or effective distribution channels to reach their target customers, the product may not be able to reach the market successfully and gain awareness among potential buyers.