Final answer:
A new alcoholic beverage company can leverage packaging, photo/video, verbal descriptors, brand/product experiences, and context/occasions to communicate and reinforce attributes of flavor for new beverages. The correct option is G.
Step-by-step explanation:
A new alcoholic beverage company can leverage the following stimulus to communicate and reinforce attributes of flavor for new beverages:
- Packaging: The company can design packaging that represents the flavors and qualities of the beverages, using attractive labels and bottles to convey the message.
- Photo/Video: Creating visually appealing images and videos showcasing the beverages, highlighting the ingredients and flavor profiles.
- Verbal descriptors: Using descriptive language to effectively communicate the taste and qualities of the beverages, both in advertising and product descriptions.
- Brand/Product experiences: Organizing tasting events, partnerships with restaurants or bars, and other experiences that allow customers to try the beverages and form positive associations with the flavors.
- Context/Occasions: Positioning the beverages for specific occasions or environments where the flavors are most enjoyable, such as pairing recommendations for meals or social settings.
By utilizing all these elements, the new alcoholic beverage company can effectively communicate and reinforce the attributes of flavor for their new beverages. The correct option is G.