Question

Which of the following actions cannot be done in the Hootsuite Planner?

a) Schedule posts
b) Monitor social media feeds
c) Analyze engagement metrics
d) Create advertising campaigns

Answer 1

The Hootsuite Planner does not allow users to monitor social media feeds. Instead, it's focused on scheduling posts, analyzing engagement metrics, and creating advertising campaigns via Hootsuite's other features.

Step-by-step explanation:

The action that cannot be done in the Hootsuite Planner is monitor social media feeds. Hootsuite Planner is a tool within Hootsuite that allows for content management in terms of scheduling and planning. You can schedule posts in advance, ensuring your content is distributed at the optimal time. Users can also analyze engagement metrics to understand the performance of their posts. It's possible to use Hootsuite to create advertising campaigns, although it's not a direct function of the Planner feature but rather part of the overall Hootsuite platform. The feature that's not available within the Planner is monitoring your social media feeds, as this is usually done through the Streams feature in Hootsuite.