Question

Retention-based commercial facilities

A) place little emphasis on the individual needs of clients
B) limit the number of memberships sold and focus on customer satisfaction
C) often offer low cost memberships in exchange for long-term contracts
D) often invest considerable money in advertising as a way to attract new members

Answer 1

Retention-based commercial facilities focus on customer satisfaction and limit memberships to ensure personalized service, aiming to create repeat customers and to build a strong reputation for quality and reliability.

Step-by-step explanation:

Retention-based commercial facilities typically focus on providing a high level of customer satisfaction and may limit the number of memberships sold to ensure personal attention and adequate services for all members.

These organizations are more concerned with keeping existing clients happy rather than continuously seeking out large numbers of new clients.

This business model emphasizes the importance of having a good reputation and providing quality service or products.

The goal is to create repeat customers who would recommend the facility to others, rather than simply maximizing the number of new sign-ups with aggressive marketing or slashed prices.

Option B would be the correct description of retention-based commercial facilities, as they limit the number of memberships sold and focus on customer satisfaction.

This strategy is beneficial for establishing a solid reputation and ensuring longevity through the attraction and, more importantly, the retention of customers who value the personalized and high-quality service they receive.