Final answer:
The given statement," It is important to identify quantitative KPIs based on social media marketing goals" is true. Option a
Step-by-step explanation:
Yes, it is important to identify quantitative KPIs (Key Performance Indicators) based on social media marketing goals. KPIs are measurable values that help businesses track and evaluate progress towards their objectives.
By using quantitative KPIs, such as the number of followers, engagement rate, or conversion rate, businesses can assess the effectiveness of their social media marketing campaigns and make data-driven decisions to optimize their strategies. Option a