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4 votes
What campaign setting impacts how the associated insertion orders deliver?

a) Frequency capping
b) Bid strategy
c) Flight dates
d) Geo-targeting

User LauraB
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1 Answer

5 votes

Final answer:

The campaign setting that impacts how the associated insertion orders deliver is bid strategy. Frequency capping and flight dates are also important factors in ad delivery.

Step-by-step explanation:

The campaign setting that impacts how the associated insertion orders deliver is Bid strategy. The bid strategy determines how much you are willing to pay for an ad interaction, and it can affect the delivery of your insertion orders.

For example, if you have a bid strategy set to maximize conversions, the system will try to deliver your ads to users who are more likely to convert, which may impact the frequency and timing of your ads.

On the other hand, Frequency capping and Flight dates are also important factors in ad delivery. Frequency capping limits the number of times a user sees your ad, while flight dates control the duration of your campaign. Both can influence how and when the ads are delivered to the target audience.

User Rots
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