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According to IT's About Business 8.5, ________ offers a 15-minute prerecorded selection of Bollywood music and jokes interspersed with four ads for various company products?

1) Radio Mirchi
2) Red FM
3) Big FM
4) All India Radio

User Rheeantz
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Final answer:

Radio Mirchi offers a 15-minute program with Bollywood music and jokes, including ads for company products, illustrating the tailored approach to radio programming and the impact of deregulation. The correct option is

1) Radio Mirchi

Step-by-step explanation:

According to IT's About Business 8.5, Radio Mirchi offers a 15-minute prerecorded selection of Bollywood music and jokes, interspersed with four ads for various company products. This is a reflection of how radio programming has evolved to target specific audiences based on their musical preferences, racial or ethnic backgrounds, languages, and interests such as sports. It's also indicative of the trend in radio broadcasting where regulatory changes by Congress and the Federal Communications Commission (FCC) in the 1990s led to a consolidation of media ownership and modifications in the content delivered by radio stations. While radio content used to be more diverse and required to serve the "public interest", the deregulation allowed major companies such as Clear Channel Communications to own a substantial number of stations and change the landscape of radio programming.

The correct option is

1) Radio Mirchi

User Dan Mullin
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