Final answer:
A customer with a rational behavioral style prefers detailed information, which allows for informed decision-making and aligns with their logical approach.
Step-by-step explanation:
In response to the question regarding which behavior by a service employee would be positively received by a customer exhibiting a rational behavioral style, the answer is b. Providing detailed information. Customers with a rational behavioral style value facts and data over emotions in their decision-making process.
Therefore, when assisting such customers, an employee should focus on offering specific and relevant information that allows the customer to make an informed decision.
This approach is more appealing to rational customers compared to creativity, personal rapport, or enthusiasm, which may be perceived as less substantive. Providing detailed information aligns with the customer's need for logical and methodical decision-making, thus enhancing satisfaction and potentially leading to a more successful service encounter.