Final answer:
Dedicating much of the spa's square footage to hair removal services is a good idea for Jessica because there is a high demand for hair removal services.
Step-by-step explanation:
Dedicating much of the spa's square footage to hair removal services is a good idea for Jessica because there is a high demand for hair removal services.
The beauty industry has been promoting the idea that women need lotions, perfumes, and other cosmetic products to maintain their appearance. By offering hair removal services, Jessica can tap into this market and attract more customers to her spa.
The various methods of hair removal, such as shaving, trimming, or the application of chemical depilatories, represent an opportunity for specialized services. As these require skill and care to perform correctly and minimize skin irritation, a spa offering professional hair removal can be very appealing.
This suggests that a spa like Jessica's could benefit from focusing a portion of their service offerings on this particular need among their clients.