Final answer:
The main goal of the Build-Measure-Learn cycle is to iteratively develop a product by building it, measuring customer feedback, and learning from the data to improve the product, with an emphasis on minimizing waste and maximizing learning.
Step-by-step explanation:
The main goal of the Build-Measure-Learn cycle is to iterate through a process that begins with building a product or feature (the Build phase), measuring customer responses and behaviors towards that product or feature (the Measure phase), and learning from those measurements to inform the next cycle of building (the Learn phase). This process is rooted in the Lean Startup methodology and emphasizes the importance of gaining insight into customer needs and the market to create better products and services.
The correct answer to the question is not solely about the speed, the cost, the amount of work done, or the quality of work in isolated terms. It's about integrating all of these aspects to efficiently develop a product that meets customer needs and is viable in the market. Therefore, this process is an iterative cycle aimed at minimizing waste and maximizing the learning per unit of time spent on product development.
When establishing criteria in the Measure phase, it's crucial to be both measurable and motivational. You need to ask "How will I know when it is accomplished?" to ensure that the cycle results in concrete improvements and progress towards your goal. This aligns with the larger objective of learning from each iteration to make more informed decisions in the next.