Question

Betsy and six other women are participating in a research study that is an unstructured, free-flowing interview. The researcher asked the group their feelings about hair care products in general and asked them to discuss these freely. Betsy is participating is ____.

a. case study
b. grounded research study
c. depth interview
d. focus group interview

Answer 1

Betsy is participating in a focus group interview, which involves discussing thoughts and opinions in an interactive group setting.

Step-by-step explanation:

Betsy and six other women participating in an unstructured, free-flowing interview where the researcher asked the group to discuss their feelings about hair care products freely is an example of a focus group interview. A focus group interview is a qualitative research method where a small group of people are asked about their perceptions, opinions, beliefs, and attitudes towards a product, service, concept, or idea. Questions are asked in an interactive group setting where participants are free to talk with other group members.