Question

In companies which follow a centralized organizational system, who among the following is likely to be given the title ""marketing communications manager""?

A) Art director
B) Brand manager
C) Advertising manager
D) Product manager
E) Copywriter

Answer 1

C) Advertising manager

The title “marketing communications manager” in a centralized organization is most likely to be held by the Advertising manager who is responsible for developing and implementing marketing communication strategies.

Step-by-step explanation:

In companies that follow a centralized organizational system, the title “marketing communications manager” is most likely to be given to a C) Advertising manager.

This role typically oversees the development and implementation of marketing communications strategies, which can include advertising, public relations, branding, and more.

A marketing communications manager often works to maintain consistency in messaging across various advertising channels and to ensure that all communication aligns with the organization's goals and brand identity.

Although other positions, such as brand manager, product manager, and art director, may work closely with this role, it is the advertising manager who usually takes on the responsibilities related to marketing communications in a centralized company structure.