Final answer:
Global executives contribute to competitive strength by leveraging globalization and technology integration, strategizing for their businesses to compete globally, and fostering balanced competitive markets. They play a crucial role in adapting to changes in the market landscape defined by technological shifts and international collaborations.
Step-by-step explanation:
In regard to market research, a major source of competitive strength for global executives is the role that they play in globalization and technology integration. Globalization and technological advancements, especially with the internet, have significantly expanded market boundaries, increasing competition in both local and international spaces.
Executives who understand and capitalize on these shifts by fostering ease of access and development across borders can give their businesses a competitive edge, contributing to economic recovery and sustainability. Global executives are often key players in strategic planning and executing business operations across various markets.
The involvement of trade ministers in the World Economic Forum to propose solutions for businesses to expand with ease highlights the importance of cooperatives and sustainable development in the global market's success.
Thus, executives must stay attuned to the dynamics of globalization and technology to navigate the competitive landscape efficiently.