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Which of the following is a common cause of new product failrues?

a. the product fails to offer the customer a unique benefit
b. the company tries to follow an organziaed new product development process rather than usign a faster and more spontaneous race to market appraoch
c. the managers worry too much about the competition
d. the ocmpany tdelays putting the product on the market until develps a complete marketing plane
e. all

1 Answer

4 votes

Final answer:

The common cause of new product failures is the lack of a unique benefit to customers, often due to poor early design decisions. Business failures can also stem from poor management, competition, and shifts in market demand and supply.

Step-by-step explanation:

One common cause of new product failures is that the product fails to offer the customer a unique benefit. This is often a result of poor design decisions made early in the development process, not being able to suit the customers' needs effectively.

Additionally, businesses can fail due to a variety of other reasons such as poor management, non-productive workers, severe competition, or unfortunate shifts in market conditions affecting demand and supply, leading to unfavorable pricing for outputs or rising costs for inputs.

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