Question

A department store matches competitor prices for the same brand only. A customer shows an ad with $20.00 jeans suspected to be different. What should the sales associate do FIRST?

Answer 1

The sales associate should verify if the brand, style, and specifications of the jeans in the ad match the ones in their store's inventory before proceeding with a price match.

Step-by-step explanation:

To address the customer's request, the sales associate should first examine the brand, style, and specific details of the jeans advertised for $20.00. They need to compare this information with the store's inventory to ensure an exact match. If the brand, style, and specifications align, the store can proceed with the price match. However, if any differences exist between the advertised jeans and the store's inventory, such as variations in style, size, or specific features, the price match may not be applicable. Communicating politely with the customer about the store's price-matching policy and presenting evidence regarding the discrepancies will help manage expectations and clarify why the price match might not be feasible in this particular case.

The primary step is to confirm the match in brand, style, and specifications between the advertised jeans and the store's inventory before considering a price match.