Final answer:
To make a customer more likely to purchase a DVD player, businesses can highlight its features and benefits, offer attractive pricing options, and leverage customer reviews for credibility.
Step-by-step explanation:
To make a customer more likely to purchase a product like a DVD player, businesses can implement several strategies. One strategy is to highlight the product's unique features and benefits. For example, a DVD player might offer high-quality video and audio playback, compatibility with a wide range of disc formats, and convenient functions like remote control or built-in streaming services.
Another strategy is to provide attractive pricing options or discounts. Businesses can offer bundle deals with DVDs or other accessories, provide installment payment plans, or run limited-time promotions to incentivize customers to make a purchase. Lastly, businesses can leverage customer reviews and testimonials to build trust and credibility. Displaying positive feedback from satisfied customers can create a sense of social proof, making potential customers more inclined to buy.