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Research clearly shows that the customer who experienced a _______ remains more loyal than the customer who has never experienced a problem.

User SShah
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Final answer:

A customer who experienced a well-handled service recovery tends to be more loyal than those who never faced an issue, because it reflects the company's dedication to customer satisfaction and can result in positive word-of-mouth.

Step-by-step explanation:

Research clearly shows that the customer who experienced a service recovery remains more loyal than the customer who has never experienced a problem. Service recovery refers to the actions a company takes in response to a service failure. A well-handled recovery can actually result in a higher level of customer loyalty than if the customer had never experienced the problem at all. This is because a successful service recovery demonstrates the company's commitment to customer satisfaction and their willingness to go the extra mile to rectify issues, which can lead to positive word-of-mouth and enhanced customer loyalty.

Research clearly shows that the customer who experienced a problem remains more loyal than the customer who has never experienced a problem.

User Stefan Manastirliu
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