Final answer:
A winning strategy must pass the Dominant Market Test, the Sustainable Test, and the Fit Test. These tests are essential in determining the competitiveness and suitability of a strategy in the market.
Step-by-step explanation:
A winning strategy must pass the Dominant Market Test, the Sustainable Test, and the Fit Test. These three tests are essential in determining the competitiveness and suitability of a strategy in the market.
The Dominant Market Test evaluates whether the strategy can establish a strong position in the market and gain a significant market share. The Sustainable Test assesses whether the strategy is capable of sustaining a competitive advantage over time. Lastly, the Fit Test examines whether the strategy aligns with the company's resources, capabilities, and overall business model.
By passing these three tests, a strategy increases its chances of success and long-term profitability