Question

The ad sales marketing team at Scripps Networks Interactive develops ideas for sellers who in turn sell the ideas in the market to advertisers. In this way, the team creates an advertising platform for advertisers. Which of the following best defines an advertising platform?

Answer 1

An advertising platform is a medium or channel through which advertisers can promote their goods or services to a target audience.

Step-by-step explanation:

An advertising platform can be defined as a medium or channel through which advertisers can promote their goods or services to a target audience.

In the case of the ad sales marketing team at Scripps Networks Interactive, they develop ideas for sellers, who then sell these ideas to advertisers in the market.

This process creates an advertising platform where advertisers can reach their target audience and promote their products.