Question

Every year on Independence Day, Nathan's Famous holds a hot dog eating contest. One year, Orbitz donated a travel package for the winner. The event always gets extensive media coverage.

Refer to Scenario 17.3. Suppose that USA Today writes an article about this year's Nathan's Famous Hot Dog Eating Contest. This acts as _______ for Nathan's Hot Dogs.

Answer 1

The article written by USA Today about Nathan's Famous Hot Dog Eating Contest acts as publicity for Nathan's Hot Dogs.

Step-by-step explanation:

The article written by USA Today about Nathan's Famous Hot Dog Eating Contest acts as publicity for Nathan's Hot Dogs. The extensive media coverage generated by the article helps to promote the event and create awareness about Nathan's Hot Dogs. This can result in increased brand recognition and potentially attract more customers to their products.