Final answer:
Purchasing managers can easily search for potential new suppliers through supplier websites. The director of a summer camp for chronically ill children is likely to be an expressive leader. The degree of imperfect information varies with the type of purchase, and for product differentiation, physical aspects and location are significant.
Step-by-step explanation:
The impersonal source that enables purchasing managers to easily search for potential new suppliers is supplier websites. These websites provide comprehensive information about the suppliers' products, services, and company background, making it easy to identify and evaluate potential suppliers.
While trade shows, consultants, salespeople, and publicity features may also help, supplier websites are specifically designed for this purpose.
Considering a different context of leadership and influence, an expressive leader is more likely to be found in roles requiring emotional connection and personal motivation. Therefore, the director of a summer camp for chronically ill children is likely to be an expressive leader due to the need for creating a supportive and nurturing environment.
On the topic of imperfect information during purchases, the degree of imperfect information would be relatively low when buying apples at a roadside stand or dinner at a neighborhood restaurant since the products are direct and the environment understandable.
However, it would be relatively high when buying a used laptop at a garage sale or ordering flowers over the internet for a friend in a different city, due to the lack of direct quality checks and more variables to consider.
Discussing product differentiation, physical aspects such as nonstick surface or a product being extra spicy can make a difference, along with strategic factors like firm location. A gas station at a busy intersection likely sells more gas because of higher traffic, and a supplier would benefit by being close to an automobile factory they serve.
In persuasion techniques, peripheral route persuasion relies on cues that are not centrally related to the logical quality of the persuasive argument. Therefore, examples such as celebrity endorsement, positive emotions, and attractive models are all cues, while factual information is not typically used in peripheral route persuasion.