Final answer:
The service delivery system at the core of new service development includes people, technology, and systems, which are vital for producing and delivering new services efficiently.
Step-by-step explanation:
At the heart of the new service development process is the service delivery system, which includes various components that work together to ensure the effective creation and delivery of services. Key elements of a service delivery system comprise people, technology, and systems. The people aspect involves management, staff, and suppliers who facilitate the service production and delivery. The technology component includes the machinery, equipment, and software crucial for product development and operational efficiency. Systems refer to the structured processes and methodologies that govern how services are designed, produced, and delivered. For instance, in a service that offers an alternate commuter vehicle, suppliers for essential components like motors and solar cells would be identified. Additionally, a facility for manufacturing the frame is established, alongside a team responsible for sales and marketing.
Adapting new technologies, selecting the right people, and implementing effective systems and procedures are essential for the successful launch and sustainability of a new service. This encompasses everything from product design, manufacturing, to sales strategies – essential factors for any business model.