Final answer:
Marx described the situation where workers' beliefs align with their employers rather than their coworkers as 'false consciousness', resulting from bourgeoisie ideologies that lead to alienation and the commodification of individuals.
Step-by-step explanation:
The term Karl Marx used to describe the situation where workers believe their interests align with their employers rather than their coworkers is false consciousness. This condition arises when the ideology of a dominant class influences the working class to see competition and hard work as virtues that benefit them, when in reality, these concepts benefit the bourgeoisie capitalists. Through false consciousness, proletariats are less likely to question their social position or collectively challenge the exploitative conditions imposed by the bourgeoisie. Marx argued that this alienation leads to a disconnect between workers and their labor, causing them to see themselves and others as mere commodities.