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A subscriber asked to be removed from a customer's email list multiple times by replying directly to the customer's marketing message, but continues to receive emails.

Which steps will solve how replies are managed by the application?

Choose 3 answers

A. Confirm that Reply Mail Management (RMM) is configured for the customer's account.

B. Confirm that the RMM setting 'Unsubscribe Manual Requests' is set to YES.

C. Confirm that the RMM setting 'Delete auto-replies and out-of-office replies' is set to NO.

D. Confirm that an email address was provided as the Routing Address for Remaining Replies.

E. Confirm that the subscriber's request contained one of the standard terms that qualify for automatic unsubscribe.

User Forivall
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1 Answer

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Final answer:

To solve the issue of a subscriber still receiving emails after unsubscribing, it is necessary to confirm that Reply Mail Management is enabled, the 'Unsubscribe Manual Requests' setting is active, and the subscriber's request meets the standard terms for automatic unsubscription. The correct option is A. B and E.

Step-by-step explanation:

The question relates to managing email reply systems, specifically concerning a subscriber who continues to receive emails despite requesting to be unsubscribed from a customer's email list. To address the issue where replies are not properly managed, there are three steps that should be verified:

  1. Confirm that Reply Mail Management (RMM) is configured for the customer's account. RMM is essential for handling incoming replies to marketing emails.
  2. Confirm that the RMM setting 'Unsubscribe Manual Requests' is set to YES. This ensures that manual unsubscribe requests are recognized and processed by the system.
  3. Confirm that the subscriber's request contained one of the standard terms that qualify for automatic unsubscribing. If not, the system may not recognize the request as an instruction to unsubscribe.

To ensure no other technical issues are at play, further troubleshooting may include checking if the 'Delete auto-replies and out-of-office replies' setting should be modified or verifying that an appropriate email address was provided as the Routing Address for Remaining Replies.

The correct option is A. Confirm that Reply Mail Management (RMM) is configured for the customer's account. B. Confirm that the RMM setting 'Unsubscribe Manual Requests' is set to YES. and E. Confirm that the subscriber's request contained one of the standard terms that qualify for automatic unsubscribe.

User Leonardo Villela
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8.0k points