Final answer:
Dealers may be required to seek pre-approval from OMVIC for future advertising after an order to stop or correct false advertising, with the time frame varying per case. The FTC allows some exaggeration in ads but insists on factual claims to avoid misleading consumers.
Step-by-step explanation:
If an order is used to stop or correct false advertising, the dealer may be required to seek pre-approval from OMVIC (Ontario Motor Vehicle Industry Council) for future advertising. The length of time for which this pre-approval is required can vary based on the specifics of the case and the regulatory decisions made by OMVIC. Ensuring that advertising claims are factual is critical, as it is enforced by regulatory bodies such as the Federal Trade Commission (FTC) in the United States. According to the FTC's rules on advertising, while a certain level of exaggeration is permissible to convey the general pleasure of using a product, any claims presented as facts must be accurate and truthful to prevent consumer deception. The duration of the pre-approval process serves as a mechanism to encourage compliance and prevent further incidents of false advertising.