Final answer:
The moral tone of an organization is usually established by top management. The code of conduct defines the set of rules necessary for institutional behavior guidelines. A reference group serves as a standard for an individual's behavior.
Step-by-step explanation:
The moral tone of an organization is typically set by top management. It is these leaders who establish the ethical climate and serve as role models for the behavioral expectations within the company. On a broader scale, the board of directors is crucial for corporate governance and oversight, ensuring that the company operates in the best interests of the shareholders. Corporate governance involves other parties such as auditing firms and outside investors, however, it is the executive team that steers the day-to-day ethical atmosphere and practices.
Regarding the set of rules for institutions, its code of conduct is paramount. This framework provides guidelines for the standards of behavior expected from members of the organization.
A reference group refers to a group whose values, norms, and beliefs become standards for individuals' behavior. This can influence a person's attitudes and actions significantly, often serving as a benchmark for social comparison.