Final answer:
Persuasion is the process of changing attitudes, beliefs, and behaviors using facts, logic, and emotional appeals. It involves appeals to logos, pathos, and ethos.
Step-by-step explanation:
The use of facts, logical arguments, and emotional appeals, usually for the purpose of changing a person's behavior, is referred to as persuasion. Persuasion is a process of changing attitudes, beliefs, and behaviors through various forms of communication.
One important aspect of persuasion is the use of logos, which appeals to an audience's logical and rational thinking by providing factual evidence. Another key element is pathos, which appeals to emotions to influence behavior. Additionally, ethos plays a role in persuasion by establishing credibility and trustworthiness of the person making the argument.