Final answer:
The statement is true. A market-focused strategy is potentially attractive in B2B markets where sales efforts are high.
Step-by-step explanation:
The statement is True. A market-focused strategy is indeed potentially attractive in B2B markets where sales efforts tend to be high. In B2B (business-to-business) markets, companies are dealing with other businesses as customers, and these customers often have specific needs and requirements. By focusing on the market and aligning their strategy with the needs of the customers, companies can better tailor their products and services, leading to higher sales.