Final answer:
Employee research can be incredibly valuable in improving customer service levels.
Step-by-step explanation:
The statement that employee research is of little value in terms of improving customer service levels is False. Employee research can be incredibly valuable in improving customer service levels. When employees feel supported, have good working conditions, and are satisfied with their jobs, they are more likely to provide better customer service. For example, a discriminatory business that underpays its workers may experience high turnover, which can lead to inconsistent customer service and a negative impact on customer satisfaction.