Final answer:
Marketing is the function of promoting and selling products or services in a company or organization. It helps achieve goals by identifying target markets, analyzing competition, and engaging customers.
Step-by-step explanation:
Marketing is a key function in a company or organization that involves promoting and selling products or services to customers. It encompasses activities such as market research, advertising, pricing, and distribution. The purpose of marketing is to understand and meet customer needs, create value for customers, and generate profit for the company.
Marketing fits into a company or organization by playing a crucial role in achieving its goals and objectives. It helps identify target markets, analyze competition, and develop strategies to effectively reach and engage customers. Through marketing efforts, a company can build brand awareness, increase sales, and create customer loyalty. Marketing also influences product development and pricing decisions, as well as helps in identifying and responding to consumer trends and demands.