Question

The Sunshine Trucking Company is a growing company in central Florida that provides freight service for small and medium sized businesses in the southeastern United States. The company is working to improve their competitiveness. The company currently uses many information systems to manage information in the company but is not satisfied with them. An information consultant has been hired to assist with the development of a new system. Top management has an ongoing dialogue with the consultant which has focused on a number of issues. Sunshine Trucking is considering the addition of a data warehouse and a supporting data mining effort to identify customers who might be shipping illegal goods using Sunshine's transportation services.

a.Management must be aware that
B) there are privacy and human rights concerns associated with data mining.
C) data access by organizational personnel must be carefully planned and controlled.
D) maintaining data in organizations has a number of legal implications.
E) electronic data can be fragile so management has a duty to protect the organization to ensure business continuity regardless of internal or external events.

Answer 1

When implementing new data mining efforts to detect illegal activities, the Sunshine Trucking Company must be cognizant of privacy and human rights concerns, control data access, understand legal implications, and ensure the protection of electronic data for business continuity.

The correct option is B.

Step-by-step explanation:

The Sunshine Trucking Company is contemplating the use of data mining to improve its service by identifying potentially illegal activities being carried out through their freight services. However, management must be aware of several important issues when implementing this technology.

First, it is essential to consider privacy and human rights concerns related to the use of data mining, as this could infringe on individual rights and raise ethical issues.

Additionally, access to this data must be carefully planned and controlled to prevent unauthorized use and ensure that employees are only accessing the information necessary for their duties.

Moreover, the company must be cognizant of the legal implications of maintaining data, which include compliance with privacy laws and regulations such as the Freedom of Information Act (FOIA) and the Sunshine Act. Lastly, protecting this data against breaches is crucial for business continuity, ensuring that the company's operations are secure against both internal and external threats.

The correct option is B.