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What are the various benefits and risks associated with partnerships as a mode of entry into global markets?

1. Benefit: Increased market knowledge and local expertise
2. Benefit: Shared resources and reduced financial burden
3. Risk: Not knowing the partner well
4. Risk: Dependence on the partner's goodwill
5. Risk: High cost of partnership

User Matt Logan
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Final answer:

Partnerships as a mode of entry into global markets can provide increased market knowledge, shared resources, and reduced financial burden. However, there are also risks involved, such as not knowing the partner well, dependence on the partner's goodwill, and high costs.

Step-by-step explanation:

Partnerships can be a beneficial mode of entry into global markets for several reasons. First, partnerships can provide increased market knowledge and local expertise through the partner's understanding of the market and culture. Second, partnerships allow for shared resources and can help reduce the financial burden of entering a new market. However, there are also risks associated with partnerships. One risk is not knowing the partner well, which can lead to disagreements and conflicts. Another risk is dependence on the partner's goodwill, as the success of the partnership relies on the actions and decisions of the partner. Lastly, partnerships can be costly, as there may be expenses associated with establishing and maintaining the partnership.

User Brian White
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