Final answer:
To establish a connection with your audience after establishing authority in Ethos, you should engage them using various methods such as anecdotes, quotations, questions, humor, or surprising facts or statistics.
Step-by-step explanation:
Once you've established the authority in Ethos, you need to connect with your audience. Engaging your audience is important. You can capture an audience's attention by relating an anecdote or a quotation, posing a question, using humor, relating surprising facts or statistics, or any other method you think will do the job.